{"title":"Script Fonts","description":"\u003ch2\u003eVintage, hand-lettered script fonts\u003c\/h2\u003e\n\u003cp\u003eInspired by early 20th-century sign painting, matchbook art, and chainstitch embroidery - a time when lettering was done by hand with nothing but reference books, practice and experience. \u003c\/p\u003e\n\u003ch3\u003eWhat to expect\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAuthentic hand-lettered character: \u003c\/strong\u003eDrawn by hand to keep the human imperfection with strokes that reflect the tools the letters were created with, brush, pencil and pen.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eModern features\u003c\/strong\u003e: Contextual alternates, ligatures, and stylistic sets that add natural variation and keep things from feeling mechanical.\u003c\/li\u003e\n\u003c\/ul\u003e","products":[{"product_id":"ruth-script","title":"PLS Ruth Script","description":"\u003ch2\u003eA chain stitch inspired script!\u003c\/h2\u003e\n\u003cp\u003eRUTH SCRIPT is a thick \u0026amp; thin script inspired by the bold lettering found on bowling shirts and baseball uniforms in the 1950s, often embroidered with chain-stitch.\u003cbr\u003e\u003cbr\u003eBased on Ruth Franklin’s mid-century “Artistic Script,” this revival preserves the charm of the hand-lettered original while extending the character set for modern use.\u003c\/p\u003e\n\u003ch3 id=\"font-format\"\u003eEmployee Count?\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cspan\u003eWe use an employee-based license model for simplicity: choose your tier by the total number of people working for your company.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eIf you're a one-person operation, our first tier is made for you!\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Practical Lettering","offers":[{"title":"1 – 5 employees","offer_id":43482762346565,"sku":null,"price":15.0,"currency_code":"USD","in_stock":true},{"title":"6 – 50 employees","offer_id":43482762379333,"sku":null,"price":35.0,"currency_code":"USD","in_stock":true},{"title":"51 – 250 employees","offer_id":43482762412101,"sku":null,"price":69.0,"currency_code":"USD","in_stock":true},{"title":"251 – 1000 employees","offer_id":43482762444869,"sku":null,"price":149.0,"currency_code":"USD","in_stock":true},{"title":"1001+ employees","offer_id":43482762477637,"sku":null,"price":349.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/3288\/9925\/files\/MainArt_RuthScript.webp?v=1763142315"},{"product_id":"chainstitchers-script","title":"PLS Chainstitcher Script","description":"\u003ch2\u003e\u003cspan\u003eA monoline script inspired by vintage embroidery!\u003c\/span\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eCHAINSTITCHER SCRIPT is a font designed to evoke the hand-operated look of chain-stitch embroidery. \u003cbr\u003e\u003cbr\u003eIt is directly inspired by the flowing script found on bowling shirts, letterman jackets, and mechanic’s name patches from the 1950s–60s. This script aims to capture the unique elements of lettering made on a “bonnaz” chainstitch machine: bouncy connections, slightly irregular turns, and a looseness that feels stitched rather than typeset. \u003cbr\u003e\u003cbr\u003eWhether you’re a working chainstitcher using the font for client mockups and design reference, or you simply want a vintage monoline script with human imperfection, this is for you!\u003c\/span\u003e\u003c\/p\u003e","brand":"Practical Lettering","offers":[{"title":"1 – 5 employees","offer_id":43482829717573,"sku":null,"price":39.0,"currency_code":"USD","in_stock":true},{"title":"6 – 50 employees","offer_id":43482829750341,"sku":null,"price":99.0,"currency_code":"USD","in_stock":true},{"title":"51 – 250 employees","offer_id":43482829783109,"sku":null,"price":299.0,"currency_code":"USD","in_stock":true},{"title":"251 – 1000 employees","offer_id":43482829815877,"sku":null,"price":549.0,"currency_code":"USD","in_stock":true},{"title":"1001+ employees","offer_id":43482829848645,"sku":null,"price":899.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/3288\/9925\/files\/ChainstitcherScriptMainArt.webp?v=1775693039"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0676\/3288\/9925\/collections\/Collections_Script.webp?v=1763151402","url":"https:\/\/www.practicallettering.com\/en-jp\/collections\/script-fonts.oembed","provider":"Practical Lettering","version":"1.0","type":"link"}